Riyadh Season, the Spanish football federation and Sela
Thursday
Riyadh Season has become an official sponsor of the 2027 Spanish Super Cup even though the tournament will be played in Istanbul rather than Saudi Arabia. Sela will handle commercial rights and operational responsibilities under the agreement.
Real Madrid, Barcelona, Atletico Madrid and Real Sociedad will contest the competition at the Ataturk Olympic Stadium. The move keeps Saudi commercial involvement attached to the Super Cup despite the event leaving the kingdom for the first time since 2021.