The United Strand Haircut Watch Goes to West Ham as Five-Win Target Nears
Frank Ilett
January 2026
Social media figure “The United Strand” says he will film himself watching United vs West Ham, with his long-running haircut vow hinging on whether the club can reach five straight competitive wins for the first time since he started the challenge. Ilett has not cut his hair for nearly 500 days under a self-set rule that it only ends when United win five in a row. After four straight wins, Tuesday becomes the trigger match. A loss extends the streak and the hair growth.