Newcastle United and their supporters
1 October 2026
Newcastle United have unveiled a redesigned club crest following a two-year consultation process involving supporters. More than 27,000 fans voted on the final design, which retains the castle, striped shield and hippocampi from the club’s existing identity.
The refreshed badge will begin appearing across Newcastle’s digital platforms before making its competitive shirt debut at the club’s final home game of this season. It will then become the permanent playing crest from the 2027-28 campaign.